MPL uses Oracle Technology to create an award-winning Chatbot

Posted by Dom

MPL, our Brazilian partner delivered an exciting and award-winning project using Oracle technology to create an interactive chatbot for their client’s website. The chatbot helps to drives sales, creates differentiation and delivers an outstanding customer experience.

MPL uses Oracle Technology to create an  award-winning Chatbot Image

Using Oracle AI to Create Great Customer Experience

The solution is simple and effective. The customer uploads a photo of their pet so that the chatbot can recommend the best product for their four-legged friend. 

  • Using Oracle Vision, the solution identifies the breed and recommends the best dog food.



  • An added bonus is that there is a calculator to estimate the ideal daily quantity to ensure a balanced and healthy diet.
  • If the customer wishes to then go ahead and purchase the product the chatbot generates a list of the closest stores that stock the product. This information is based on the zip code provided by the client.


Recognized by Oracle for Innovation in Latin America

MPL and their client Integrada Cooperativa Agroindustrial have been awarded the prestigious Latin American Innovation Award for 2023 by Oracle for this project.  The solution was built using a range of Oracle technologies including: 

  • Oracle Digital Assistant
  • OCI Vision 
  • Oracle APEX
  • Oracle Function
  • Oracle Autonomous Database

A Knowledge Sharing Network of Leading JD Edwards Partners

One of the key pillars of Redfaire International is pooling our JD Edwards knowledge and best practices to deliver transformative projects for our customers (We’ve literally got hundreds of years of experience between us). All Redfaire International partners invest heavily in R&D and training so we can develop solutions for our clients that will set them apart. This project from our friends and partners MPL is a great example of the type of work that our partners do. 

So what are you waiting for? Reach out to MPL or your local Redfaire International Partner to learn how we can help you build award-winning and transformative technology solutions together.

Learn more about MPL, the leading Brazilian JD Edwards Partner |  Learn more about Oracle AI & Vision Technology


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