Treating symptoms isn’t enough—true transformation happens when you eliminate the underlying issues and prevent them from recurring.

Data, People, and Processes – Overcoming the Curse of Knowledge

One of the biggest challenges in process improvement is the “curse of knowledge.” It’s the cognitive bias that makes it hard for experts to imagine what it’s like not to know what they know—often leading to miscommunication and poor adoption.  

A classic Stanford experiment in 1990 illustrates this perfectly: students were asked to “tap” the rhythm of well-known songs while others guessed the tune. The tappers assumed it would be obvious—but most listeners couldn’t identify the songs. The same disconnect often happens between IT teams and business users. What seems obvious to IT and power users is not at all obvious to others. If we don't understand the user experience, how can we make it better? There is no quick fix to this, but being aware of the bias and using tools to mitigate against it is a good start. 

Bridging the Gap Between IT and Business

Process Modeler is a great tool to get communication and, consequently, understanding flowing. It creates a platform for IT to engage with process owners and end-users, thanks to the data that is available, the discussions are focused, practical, and results-driven.

It’s not just about rolling out new features—it’s about educating the user community, aligning expectations, and ensuring adoption.

When IT and business collaborate effectively, you don’t just identify use cases—you unlock real value by taking solutions to the next level.

Innovation at Redfaire

At Redfaire, we’ve built a dedicated Innovation Team focused on exploring emerging technologies and developing solutions that help businesses stay ahead. Our mission: to turn complexity into clarity and deliver measurable impact.